Choosing between Sitka Gear and Under Armour Gear boils down to your specific needs in comfort, durability, technical features, fit, and value. If you’re the kind of guy who spends a lot of time in the field, your priorities might be different than someone who just needs a couple pieces for the occasional trip.
Both brands are known for their hunting clothing and quality gear, and they are often compared to other expensive brands like Kuiu, Kryptek, and First Lite. First Lite is especially recognized for its high-quality merino wool base layers and durable, functional clothing suitable for a range of hunting conditions. There are more options available for hunters today than ever before, and if you look for good deals—such as sales or outlet sections—you can find premium gear at more affordable prices.
Here’s how they stack up:
Key Areas of Comparison
Category | Sitka Gear | Under Armour Gear |
|---|---|---|
Design & Tech | Sitka's advanced, pursuit-specific gear with layering system; patented Optifade camo patterns for animal vision disruption; specialized products like the fanatic vest, fanatic jacket, stratus jacket, and stratus bibs for targeted hunting needs | Focuses on athletic, versatile performance clothing; HeatGear/Fleece/CoolSwitch tech for moisture control and comfort |
Durability | High-end fabrics, solid construction, very long life, but some concerns about certain garments (e.g., zippers, pocket pulls) | Generally durable for athletic/short-term use, but less robust than Sitka for technical hunting; very durable in fitness gear |
Comfort & Fit | Luxurious, soft, “pajama-like” feel; purpose-designed for pursuit and climate; athletic fits—some run a bit small; coats are designed for warmth and comfort in cold conditions, helping hunters stay warm during cold weather hunts | Ranges widely—some garments extremely comfortable, others hit-or-miss; athletic/slim fits common, but sizing is often generous; coat options focus on general comfort and help hunters stay warm in cold conditions |
Layering & Purpose | Best-in-class as full kit for specific hunting types, from mobile mountain hunts to all-day tree stand sits; comprehensive layering system includes shirts, mid layers, and outer layers for adaptable warmth and protection | Great for athletic versatility and casual use; layering more basic and less hunting-specific; includes shirts, mid layers, and outer layers, but with a more generalist approach |
Camouflage & Patterns | Industry-leading camo (Optifade) for varied environments and game species; quiet, purpose-driven fabrics; camo pattern is highly effective at breaking up outlines in the field | Classic Mossy Oak/Realtree or proprietary UA patterns; often louder fabrics; offers both camo and non-camo options; camo pattern effectiveness varies by environment |
Weatherproofing | Excellent, purpose-designed waterproof/breathable shells; premium rain gear excels in heavy precipitation (e.g., Thunderhead Jacket); offers insulated parkas and high-performance rain jackets like Sitka's rain jacket for extreme weather | Good rain jackets with reliable protection, but sometimes less quiet or specialized for technical hunting; parka options available, including the Alpine Ops Parka which is extremely warm and suitable for cold weather hunts, but generally less technical than Sitka |
Price | Premium ($$$–$$$$); expect high upfront cost, but great longevity | Moderate to premium ($$–$$$); generally lower cost than Sitka for similar basics; high-end hunting items approach Sitka prices |
Versatility | Optimal for technical hunting, but also used for fishing, hiking, and hiking; extremely versatile for different hunting scenarios, from tree stand to mountain and active spot-and-stalk hunts | Strong for cross-training, running, active/outdoor lifestyle; hunting line has less focus than Sitka’s |
User Feedback | “Exceptionally comfortable, purpose-built, worth the price if you hunt a lot”; highly praised for longevity | “Performance gear that works for multiple activities, comfortable, well-priced”; sometimes not as specialized for rugged hunts |
Pros & Cons
Sitka Gear
- Pros: Best-in-class technical details, layering, comfort; industry-leading camo; quiet, weather-resistant; very durable; designed for specific hunt styles and climates; considered great quality and good quality gear.
- Cons: Expensive; can feel over-engineered or “athletic fit” might run small for some; not as versatile for fitness or strictly casual wear. While Sitka is expensive, there are cheaper and even cheap alternatives from other brands, though they may not offer the same nice stuff or awesome features.
Under Armour Gear
- Pros: Great value; wide array for sports, fitness, and hunting; reliable moisture-wicking and temperature management; more accessible pricing for basics; very comfortable for short-term/high-output use; offers cool and nice stuff at a more accessible price point.
- Cons: Not as specialized for all-day, harsh/climate-specific hunts; fabric durability trails Sitka in hardcore hunting; comfort/fit can be inconsistent between models or years; some of their stuff may not be as durable as other brands.
Notable User Consensus
- Sitka is routinely called “the gold standard” in hunting gear for purpose-built comfort, stealth, and advanced camo, especially for long or rugged hunts. Many guys who have been wearing Sitka or Under Armour for years report that all their clothing has held up well, though some pieces finally broke after years of demanding use. Some users recall gear they wore years ago and compare its durability to current offerings. Notably, several forum members who joined 2010 have shared their experiences upgrading their hunting gear over the years. Before making a purchase, users often search for reviews and good deals on various websites and the official website to evaluate value and performance. Its expense is justified if you’re in the field often and demand top technical features.
- Under Armour is better for mixed-use (athletics, casual, moderate hunting), with standout comfort in gymwear and base layers, strong moisture-wicking, and more universal sizing. It’s less tailored for the serious hunter but excels for those seeking a good general outdoor brand.
Sitka Fanatic Whitetail Optifade Elevated II Camo Hunting Gloves
- DURABLE FABRIC: Built from 4-way stretch-woven polyester, the fanatic glove offers a perfect balance of warmth and dexterity, specifically for use with the front hand muff built into Fanatic Series pieces, which also include the popular fanatic vest known for its warmth and versatility.
- HALF-FINGER DESIGN: Half-finger design on the forefinger and thumb enables greater accuracy and the ability to use a touch screen GPS or phone on the fly.
- DURABLE WATER REPELLENT FINISH: The DWR finish resists light precipitation and prevents the face fabric from wetting out.
- GORE OPTIFADE CONSEALMENT ELEVATED II: It is the only concealment pattern scientifically engineered to confuse the vision of deer; it is designed for whitetail hunters in an elevated position.
- LEATHER PULL: Durable leather pull provides an easy on/off.
Under Armour Early Season Liner
- UA Storm technology repels water without sacrificing breathability
- Thin, fitted liner gloves can be worn on their own or as a first layer
- Ultra-soft knit fabric with a smooth exterior & a plush interior for just the right amount of warmth
- Convertible trigger finger & thumb for better feel & control
- Silicone print on palm for better grip
- Tech Touch print on thumbs & fingers allows you to use touch screen devices without taking your gloves off
SITKA Gear Core Lightweight Crew Long Sleeve Hunting Shirt
- Built from the same moisture-wicking fabric as the Core Lightweight Hoody, our Core Lightweight Crew LS makes for a solid base layer. While it can be worn as one layer in warm weather, it also pairs well with merino wool mid layers for added warmth and odor-resistance in colder conditions. Whether used as a standalone piece during hot weather or layered into your system, the Core Lightweight Crew will perform across all seasons regardless of the pursuit.
- GORE OPTIFADE Concealment Waterfowl Marsh is designed for layout and blind hunting in the marsh, standing crops, and cut stubble fields.
- Fabric: Quick-Dry, Lightweight Comfort Stretch Knit (100% Polyester).
- Polygiene Odor Control Technology safely neutralizes odor caused by sweat.
Under Armour Expanse Camo Hoodie, Lightweight Breathable Fleece, Kangaroo Pocket for Hunting or Casual Wear
Under Armour
Expanse Camo Hoodie, Lightweight Breathable Fleece, Kangaroo Pocket for Hunting or Casual Wear
- Lightweight Fleece Fabric: Designed with Armour Fleece technology, this hoodie provides a light, breathable, and stretchy feel, allowing you to move freely while staying warm. It can be worn as a mid-layer or outer layer depending on the weather, and many users enjoy wearing it for both hunting and casual use. Perfect for outdoor activities or casual wear in all weather conditions.
- Heat-Trapping Inner Layer: The soft inner layer of these hoodies for men traps heat, ensuring warmth and comfort even on colder days. Whether you’re on a morning run or relaxing outdoors, this hoodie keeps you cozy without compromising breathability.
- Water-Repellent Technology: Equipped with UA Storm technology, this mens camo hoodie repels water while maintaining excellent breathability. It’s designed to keep you dry in light rain or damp conditions, ideal for unpredictable weather.
- Functional Front Kangaroo Pocket: Our mens sweatshirt features a convenient front kangaroo pocket with a hidden secure zip pocket inside, providing ample space for your essentials like keys, phone, or wallet, while keeping them safe and secure.
- Comfortable & Loose Fit: With a loose fit for complete comfort, this light camo hoodie is made from 100% polyester, offering durability, flexibility, and easy care. Machine washable and perfect for casual wear, sports, or outdoor adventures.
SITKA Grinder Waterfowl Concealing Hunting Pants
- DIAGONAL THIGH ZIP POCKETS: The diagonal thigh zip pockets offer security for small essentials, easy access from the seated position, and additional ventilation when necessary.
- LOW-PROFILE BELT SYSTEM: The low-profile belt system keeps the pants comfortably in place, even when you're weighted down the pockets with shells.
- ARTICULATED PATTERNING: The fit is athletic with tapered legs and a low-profile waist that won’t bunch or chafe under waders. An offset waist button further reduces bulk when layering.
- DURABLE WATER REPELLENT FINISH: It resists light precipitation and prevents the face fabric from wetting out.
- PURPOSE: Worn under waders or bibs, these pants double as an excellent insulation layer. Ideal for hunting in the woods, they provide outstanding warmth and comfort in cold weather, cold conditions, and colder temps.
Under Armour Backwoods Straight Leg Pants
- UA Storm technology repels water without sacrificing breathability
- Ultra-durable, lightweight woven fabric gives you protection without sacrificing breathability
- These pants are a great lightweight option among Under Armour's clothing items, perfect for hunters who want reliable stuff for the field
- 4-way stretch fabrication provides unrestricted mobility
- Quiet construction prevents fabric from rustling, helping you stay silent
- Stretch engineered waistband with higher back rise for added coverage & security
FAQs
Which is better for cold-weather hunting: Sitka or Under Armour?
Sitka Gear typically performs better in cold conditions due to its advanced layering systems, Gore‑Tex shells, and insulated options designed for extreme weather.
Is Sitka Gear worth the higher price tag?
Sitka’s premium construction, proprietary camo patterns, and durability justify the cost for serious hunters who need high-performance gear.
How does Under Armour compare in breathability?
Under Armour is known for its athletic apparel technology, including HeatGear and ColdGear, which offer excellent breathability and moisture-wicking properties—ideal for active hunts.
Which brand offers better camouflage patterns?
Sitka uses Optifade, a scientifically designed camo pattern, while Under Armour offers popular options like Ridge Reaper and Mossy Oak. Choice depends on personal preference and hunting environment.
Which is better value for money?
Under Armour offers a more affordable price point with decent performance, while Sitka targets premium buyers looking for top-tier gear.
Final Thoughts
Choose Sitka Gear for: Dedicated, technical hunting needs, especially if you want lasting gear with advanced features, comfort for long sits or active hunts, and the best-in-class camo and weatherproofing—even though it comes at a premium price.
Choose Under Armour Gear if: You want versatile, performance basics to block the winds of winter for hunting, athletics, and daily wear with reliable comfort and fit at a lower price point—but are willing to trade away some long-term durability and hunt-specific tech details.
Both brands have their strengths, but Sitka is the leader in full-featured, technical hunting apparel, while Under Armour is ideal for broader activity versatility and value. Order today!
